September 30, 2010.

Friends,

I am getting through the huge volume of work you have handed in: kudos! To those of you who have not handed in the Pat Burns Response and/or the Content Delivery assignment, please do so post haste. For the rest of you, after you have answered the discussion questions on “RIP: A Remix Manifesto,” please try your hand at a mash up! This may be done in pairs! Refer to the rubric below for what is expected in the assignment. Thanking you!

Mash Up Rubric

Curriculum Connections

PRODUCING AND REFLECTING ON MEDIA TEXTS

1. Producing Media Texts: create a variety of media texts for different audiences and purposes, using effective forms, codes, conventions, and techniques;

Using Media Conventions and Techniques

1.3 select and use the conventions and techniques of a particular form to produce media texts

September 29, 2010: Rip cont’d….

Friends,

please answer the following response questions and post them on the blog. We will be regarding your responses as a class. Also, I would like to know what you all think of mash-ups; do any of you try your hand at it? Should we maybe try something as an assignment? Audio, video? Let’s discuss.

Rip

September 28, 2010.

Friends,

today we are to begin viewing a great documentary entitled “RIP: A Remix Manifesto.” This film deals with ownership and delivery of new media. Also, thank you for the flood of assignments! I will give you some marks soon-ish! Our colleague, Jill, has suggested a class trip to see “The Social Network,” so let’s pick a day! Below are some curriculum connections to the film we will be watching, but first let’s deal with this.

THE MEDIA INDUSTRY

OVERALL EXPECTATIONS

By the end of this course, students will:

1. Industry and Audience: demonstrate an understanding of the ways in which the creators of media texts target and attract audiences;

2. Ownership and Control: demonstrate an understanding of the impact of regulation, ownership, and control on access, choice, and range of expression

Impact of New Technology on Industry

2.5 analyse the effects of new technologies on the 

media industry (e.g., report on the ethical and

economic implications of digital sampling in the

music industry; examine the effects on the film

and television industry of the online proliferation

of amateur videos)

New Technologies and Content Delivery: Research

Friends,

further to our discussion yesterday, here is a research assignment to be started post haste. Thanking you!

For this assignment, you will be choosing a media industry source and researching how that industry has altered their content delivery. In your final summation, reveal not only how your chosen industry has differentiated its content delivery, but why. This assignment will be completed as a powerpoint presentation, audio or video project, or a formally written piece. Below are the media industry sources you may choose from:

• Music Industry
• Television
• Movies
• News Resources
• Video Games

Curriculum Connection:

THE MEDIA INDUSTRY

OVERALL EXPECTATIONS

By the end of this course, students will:

1. Industry and Audience: demonstrate an understanding of the ways in which the creators of media texts target and attract audiences;

New Technologies and Content Delivery:

1.2 identify some of the ways in which the delivery of content to audiences has changed as a result of new technologies and describe the effects of those changes (e.g., explain how the widespread use of MP3 players has forced record companies to change their distribution methods; explore the effect of increasing numbers of television channels on mainstream television programming; research how the fragmentation of television audiences has changed the nature of shared cultural experiences; research and analyse the ways in which digital television systems allow media consumption to be individualized)

September 21, 2010.

Friends,

today we are going to peruse some of your peers’ responses to online articles and read an article on the “McDonaldsization” of new media journalism. I would like a personal response to the aforementioned article posted to the blog. This response will be the first for evaluation, so please refer to the attached rubric. At the bottom, please find the curriculum expectation associated with today’s discussion. Also, did anyone see The Situation on Dancing with the Stars? Not that you watch that show….

personal response to media texts

Article for Personal Response

“Privacy

2.4 examine the ways in which the media and communication technologies can infringe on the privacy rights of individuals, and how consideration of those rights affects the behaviour of the media industry (e.g., discuss whether and how school surveillance technologies affect student behaviour; explain why news outlets do not immediately release the names of people who are injured or killed; discuss the conflict between the privacy rights of celebrities and the rights of journalists to meet the audience’s desire for information; identify the ways in which camera phones are changing expectations of privacy in public situations)”

September 20, 2010.

Friends,

along with the discussion of the delivery of media content, I would also like to discuss Canadian identity in media. Specifically, Hamilton identity.

Understanding the Impact of Media on Society

“Canadian Identity

2.1 evaluate the impact of mass media on perceptions of Canadian identity….”

Hamilton Identity

Personal Response to Media Text Rubric

Online poll

Is our man, Ali Bengizi, perpetuating Jersey Shore Stereotypes? In other words, is Ali a guido? VOTE NOW!!

Interactive Media Continued…

Friends,

after you have created an account for all 3 of the newspaper websites I pointed you too, please choose 3 articles and comment on them. Please copy the url of your comment into our blog upon completion. Thanking you!!

Interactive Media.

Friends,

as part of this course, we will be looking at how the media industry has changed in its delivery, and reflecting on this. The following is a specific expectation from our Curriculum document: “New Technologies and Content Delivery 1.2 identify some of the ways in which the delivery of content to audiences has changed as a result of new technologies and describe the effects of those changes….” In order to describe effects of the changed delivery of media, I hold that we must immerse ourselves in aspects of this change to fully grasp its implications. I ask you to go to the following sites and create accounts, enabling you to comment and interact with persons locally, regionally, and globally. Please peruse these sites for articles that spark your interest….

Local

Regional

Global

Jersey Shore: The Assignment.

During our first week, we have critically regarded Jersey Shore and “…analysed the representation of groups and individuals in media texts and commented on the perspectives, beliefs, or biases that are evident in the texts….” For this assignment, you are to portray stereotypes of Hamilton youth and culture in a parody of our friends in Jersey Shore. Instead of one project, you are to form in groups and hand in a video or a script of 2 scenes emulating the Jersey Shore antics filtered through a Hamilton lens.

Jersey Shore Rubric